01 The studio
42 Takes turns websites into short films: explainer films, product reels and brand films for companies that want to be understood in seconds.
Case 17 Brand film
42 Takes
Take after take, until it explains itself.
- Studio
- 42 Takes
- Industry
- Motion design
- Format
- Brand film · 0:57
- Website
- 42takes.com
The filmBrand film · 0:57
02 The brief
Show in under a minute what we do: nobody reads, everybody watches.
03 The idea
The arena of 42 takes
A beam of light races through 41 film gates, bursts into an arena on the 42nd take and lights up our clients' real films on the screens around it.
04 The loop
The same film as a silent loop for the website.
It starts the moment a visitor scrolls to it, without sound and without a play button.